BOSTON– The worldwide acknowledgment of the Heinz brand name has boosted international growth for the Kraft Heinz Co.
“The Heinz brand name is one of those unique brand names on the planet that, although our impact is not really international, we have a worldwide recognition for the brand name,” said Miguel Patricio, chief executive policeman, in a Sept. 6 presentation at the Barclays Global Consumer Staples Conference in Boston.He claimed also in countries, such as Colombia or Ecuador, where Kraft Heinz has no distribution, consumers have a high recognition of the Heinz brand name.
Locating the best circulation partners has been essential in constructing sales in Latin America, stated Carlos A. Abrams-Rivera, head of state of Kraft Heinz and president of the North America area.
“We see the version that began in Brazil,” he said. “We have actually broadened to Chile, and we have still a lot chance in Latin America.”
International sales for Pittsburgh-based Kraft Heinz enhanced 9% to $1.64 billion in the second quarter ended July 1, which compared to $1.52 billion in the previous year’s second quarter.Pasta sauce sales increased as rising cost of living moved calorie usage, Mr. Abrams-Rivera stated, describing that consumers are seeking cheaper things.”If you wish to have a dish of pasta instead than a steak with a salad and a potato, it’s like all those points have a change in terms of the quantity of volume that people are consuming, yet the real calorie matter is perhaps not that different for the household,”he said.A microwave technology gets on faucet, he added.Oct 2023 Nov 2023 Healthy and balanced snacking alternatives are taking off.< period style="font-style: typical
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